inspiration
Eleven ways how brands use crowdscore
interview
How Philips TV adapt their communication to the future
interview
Lönneberga launches new creative taste test

Lönneberga is introducing exciting innovations in the world of spreads: Today we meet with Brand Marketing Manager Hanna Flybring to discuss brand strategies and the major product launch for the autumn.

case
Nordic BBQ Party with Weber

Smartson brings a Nordic BBQ feast to life through authentic product feedback and engaging testimonials. Join us across Sweden, Norway, Denmark and Finland as passionate test pilots review the Weber Lumin Compact.

crowdscore
How to reach your audience within the outdoor segment

How does the consumer’s purchase journey look in the outdoor life segment? We meet with Signe Vognsen de Vos from Oase Outdoors in Denmark to learn more about how a global company works to build proximity with the final consumer in every step. We start with the topic smart marketing and finish off with five hot tips.

crowdscore
New study shows increased awareness of crowdscore
crowdscore
Smartson Crowdscore: The Trusted Customer Award

In an era where consumers' voices play a crucial role in the success of brands, we are proud to present the updated version of our prestigious award – Smartson Crowdscore. With a history dating back to 2014, Crowdscore has become an award synonymous with credibility and quality. In 2024, we relaunched the award with a modern design, more color options, and two flexible formats to meet the market's needs for Customer Awards.

crowdscore
What is the Smartson Crowdscore?