Join the Smartson consumer report 2021

We hope your 2021 has started in the best way possible. It’s time to follow up on last year’s success with the “Smartson Consumer Report”, where over 8,000 Nordic respondents took part. Ahead of this year’s study, we have put extra focus on the power of recommendations for increased e-commerce.

The results will be presented later this year at

Do you want to get involved and contribute to the result? Take part in the survey here:


Key topics that the report highlights:

Are you curious to hear more about the study or how you could use recommendations in your brand building? Please contact us at: and one of our recommendation experts will happily help you.