Autumn is a perfect time for a series! C More is creating more and more original series and wants more people to discover the content together with Smartson.
- We are focusing on three different original series from C More during the autumn, a mix of comedy and drama series aimed at young adults. The goal is to get more people to discover new content at C More, says Lina Svanholt Sims, project manager at Smartson.
5 values created due to the collab
- Clear strategy for launching original series
- Increase the number of users
- Reach in Smartson's and users' own channels
- Engage the target audience in the content
- Building insights into user behaviors
All test pilots receive eight weeks free of cost at C More, in return for watching a couple of episodes of one of the series Heartbeats, LIKEA and Korridoren, and will share their opinions about the series via Smartson.
Previous streaming cases:
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