Creative content

Improve your next storyboard

Before starting filming, it is important to have a good storyboard. A storyboard is a series of pictures or drawings that describe the plot and scenery of the planned film. Read our effective tips before you get started.

By using a storyboard, you can ensure that you have a clear vision and plan for your production, and that everyone involved has the same understanding of what is required.

A good storyboard also helps minimise the risk of unplanned costs or delays during production, as all details have been planned and discussed beforehand. It also provides an opportunity to test and adjust ideas before starting filming, which can lead to a better and more efficient production.

Check out 5 useful tips below to improve your storyboard

  1. Clarify the story's purpose. Before starting, understand why you're telling the story and what you want to achieve with it. This will guide the content, structure and tone of your storyboard.
  2. Visualize the story. Use images, sketches or illustrations to help visualize the story and bring it to life. This helps in better understanding the flow of events, character development and overall pacing.
  3. Add details and context. Supplement your visuals with descriptive notes, dialogue, camera angles and any other relevant information that helps build the story.
  4. Review and revise. Regularly review your storyboard and make changes as needed. Get feedback from others and iterate until the storyboard effectively conveys your desired narrative.
  5. Keep it organised. Keep your storyboard organised, easy to understand and accessible. Use clear labels, color coding and a consistent format to help keep the storyboard coherent.

Still need a creative hand to complete your production?

By using Smartson for their video production, brands can benefit from their experience and knowledge. Smartson has a team of experienced producers and directors who can help develop a strong storyboard and an efficient production plan. Our services also include access to high-quality equipment and technical know-how to ensure brands get the best possible output.

We also help brands maximise their investment by providing them with tools to measure and analyse the results of their video marketing. This enables brands to understand what works and what doesn't, and to adjust their strategy to achieve their goals more effectively. Want to learn more about video production? Book a demo below.

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