5 tips for a relaxed video interview
Still not on board the video train? We know that you probably are fully aware that video in your digital marketing will give you a wider brand attention, rank you higher in search engines and provide a great tail effect for extensive use.
5 tips on creating your next brand book
Stockholm. To put your company or marketing team in focus and take a clear direction requires creativity, collegial energy and framework for successful work.
Bring stories to life - 4 inspiring video examples
Video as content is still the hottest conversation topic for engaging in digital channels – regardless of audience or where in the purchase journey the consumer is.
Case studies: 5 ways of telling brand stories
Fast, creative and efficient - Smartson's creative team shares 5 of their latest productions. From studio to productions in an outdoor environment.
David Batra goes test pilot
Smartson and Bauer Media are now initiating a new partnership with the Swedish comedian David Batra’s podcast. The new format recently premiered with SF Kids Play and created a taste for more with the listeners.
Lönneberga invites all of Sweden to experience and create with new flavours
Stockholm, 2024-04-25: Today is the launch of the videos where we invite all of Sweden to craft their best sandwich combinations and share them via TikTok, Instagram & Youtube. Smartson and Lönneberga continue their collaboration by working customer-centrically with a focus on User Generated Content, insights, and in-store sampling.
Lönneberga launches new creative taste test
Lönneberga is introducing exciting innovations in the world of spreads: Today we meet with Brand Marketing Manager Hanna Flybring to discuss brand strategies and the major product launch for the autumn.
Mercedes-Benz launches the T-Class with Smartson
People trust people - Mercedes-Benz T-Class was launched in 2022 using unique concepts for different channels. Smartson's role was to attract the target group and follow them in their everyday life with the new T-Class.
Nordic BBQ Party with Weber
Smartson brings a Nordic BBQ feast to life through authentic product feedback and engaging testimonials. Join us across Sweden, Norway, Denmark and Finland as passionate test pilots review the Weber Lumin Compact.
Success for Mercedes-Benz - 530% above benchmark
Smart advertising, creative content and the right format lifted the launch of the new Mercedes-Benz Citan during the start of 2022. Lalenya Tedfors, Marketing Manager, praises the test pilots and exceeded goals at all measuring points.
The agency for recommended brands
How do you work with reviews and testimonials in your marketing? At Smartson - The Recommendation Agency - we offer genuine customer testimonials in every possible form and format, social media advertising and creative productions.
25 content ideas for your social channels
There are a lot of us who create content for social media and maybe you have a week, month or year ahead of you where nothing is planned and you need some inspiration? If so, we have a whole bunch of tips for you to get the ball rolling.
David Batra goes test pilot
Smartson and Bauer Media are now initiating a new partnership with the Swedish comedian David Batra’s podcast. The new format recently premiered with SF Kids Play and created a taste for more with the listeners.
Improve your next storyboard
Before starting filming, it is important to have a good storyboard. A storyboard is a series of pictures or drawings that describe the plot and scenery of the planned film. Read our effective tips before you get started.
Smartson Creative Productions Showreel
The preperation for this year's upcoming creative production has just started. We are grateful to have the opportunity to work with both new and previous customers. Have you started planning for next year's productions?
Spotlight on creative productions: Smartson's updated showreel
In the ever-evolving realm of marketing, we are excited to present our latest showreel — a comprehensive showcase of our recent accomplishments and creative pursuits. This is especially tailored for the perceptive gaze of professionals across multiple sectors, with the intention of offering insights into our innovative approaches and strategic acumen.