Opinions and inputs. Spontaneous reactions and thoughtful feedback. Companies have great opportunities to gain insight into every step - from learning about market needs and product development, to marketing, aftermarket and customer support. Learn to understand customer insights in different ways, depending on how long your product and company have been on the market.
These are our top 3 reasons why brands should work continously with insights:
Potential product development - Use customer insights to develop and adjust the product.